A good event can
offer a fantastic focal point around which you can develop
a range of complimentary
campaign tactics. That many events fail to maximise this potential
comes down to the simple fact that a good event doesn’t
necessarily make for good PR and vice versa. But by combining
proven production expertise and creative PR know-how at the
planning stage, they can.
PR Events from Spark
Creativity works with your team to develop the perfect PR
event for your campaign. The service produces a fully costed proposal so that you have
something impactful and achievable as a focal point for your
campaign or project. If the client buys into it, there is also
the capability to help you manage it too. More than a simple
production package, PR Events creates a bespoke event concept
that includes recommendations on how to amplify it through
the media, use of other communications channels and suggested
creative extensions.
